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Cover ImageTitle: Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition)
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0130355496
Publisher: Prentice Hall
Pub. Date: 08 January, 2002
List Price: $124.00
Amazon.com Price: $124.00
2.
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Cover ImageTitle: The Power of One: Gaining Business Value from Personalization Technologies
by Nirmal Pal, Arvind Rangaswamy
ISBN: 1412011213
Publisher: Trafford
Pub. Date: September, 2003
List Price: $22.95
Amazon.com Price: $22.95
3.
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Cover ImageTitle: Marketing Research: Marketing Engineering Applications, Second Edition
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0130084557
Publisher: Prentice Hall
Pub. Date: 09 October, 2002
List Price: $49.00
Amazon.com Price: $49.00
4.
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Cover ImageTitle: Marketing Management and Strategy: Marketing Engineering Applications, Second Edition
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0130084638
Publisher: Prentice Hall
Pub. Date: 09 October, 2002
List Price: $49.00
Amazon.com Price: $49.00
5.
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Cover ImageTitle: New Product and Brand Management : Marketing Engineering Applications
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0321046439
Publisher: Prentice Hall
Pub. Date: 07 October, 1998
List Price: $33.00
Amazon.com Price: $33.00
6.
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Cover ImageTitle: Tutorial Marketing Engineering
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0321001958
Publisher: Addison Wesley Pub
Pub. Date: November, 2003
List Price: $1.00
Amazon.com Price: $1.00
7.
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Cover ImageTitle: New Product and Brand Management: Marketing Engineering Applications, Second Edition
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0130084646
Publisher: Prentice Hall
Pub. Date: 09 October, 2002
List Price: $49.00
Amazon.com Price: $49.00
8.
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Cover ImageTitle: Marketing Engineering/Tutorial Marketing Engineering: Computer-Assisted Marketing Analysis and Planning
by Gary L. Lilien, Arvind Rangaswamy
ISBN: 0321014170
Publisher: Pearson Addison Wesley
Pub. Date: January, 1998
List Price: $124.00
Amazon.com Price: $124.00
9.
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Cover ImageTitle: Expert Systems for Marketing (Working Paper, Report No 87-107)
by Arvind Rangaswamy
ISBN: 9992800542
Publisher: Marketing Science Institute
Pub. Date: June, 1987
List Price: $18.00
Amazon.com Price: $18.00
10.
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Cover ImageTitle: The Power of One
by Nirmal Pal, Arvind Rangaswamy
ISBN: 0814407323
Publisher: AMACOM
Pub. Date: 15 July, 2002
List Price: $27.95
Amazon.com Price: $27.95

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