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1. |  | Title: The New Positioning: The Latest on the World's #1 Business Strategy by Jack Trout, Steve Riukin, Steve Rivkin, Al Positioning Ries ISBN: 0070652910 Publisher: McGraw-Hill Trade Pub. Date: September, 1995 List Price: $21.95 Amazon.com Price: $21.95 |
| 2. |  | Title: The Power of Simplicity by Jack Trout, Steve Rivkin ISBN: 0070653623 Publisher: McGraw-Hill Pub. Date: 29 September, 1998 List Price: $24.95 Amazon.com Price: $24.95 |
| 3. |  | Title: Differentiate or Die (Unabridged) ISBN: B000066U1R Publisher: audible.com List Price: $24.94 Amazon.com Price: $9.95 |
| 4. |  | Title: IdeaWise: How to Transform Your Ideas by Steve Rivkin, Fraser Seitel ISBN: 0471129569 Publisher: John Wiley & Sons Pub. Date: 01 March, 2002 List Price: $27.95 Amazon.com Price: $19.01 |
| 5. |  | Title: The Making of a Name: The Inside Story of the Brands We Buy by Steve Rivkin, Fraser Sutherland, Jack Trout ISBN: 0195168720 Publisher: Oxford University Press Pub. Date: August, 2004 List Price: $26.00 Amazon.com Price: $17.68 |
| 6. |  | Title: Differentiate or Die: Library Edition by Jack Trout, Steve Rivkin, Patrick Cullen ISBN: 0786196866 Publisher: Blackstone Audiobooks Pub. Date: October, 2001 List Price: $48.00 Amazon.com Price: $48.00 |
| 7. |  | Title: El Poder de Lo Simple by Steve Rivkin, Jack Trout ISBN: 8448123093 Publisher: MC Graw Hill Pub. Date: May, 1999 List Price: $41.60 Amazon.com Price: $41.60 |
| 8. |  | Title: El Poder De La Simplicidad En Los Negocios by Jack Trout, Steve Rivkin ISBN: 9701021886 Publisher: McGraw-Hill Pub. Date: 03 November, 1998 List Price: $17.95 Amazon.com Price: $17.95 |
| 9. |  | Title: To the Point: Effective Communications for the Medical Staff by Steve Rivkin, Opus Communication, Hugh P. Greeley ISBN: 1885829256 Publisher: Opus Communications Pub. Date: January, 1996 List Price: $32.00 Amazon.com Price: $32.00 |
| 10. |  | Title: Nuevo Posicionamiento, El by Steve Rivkin, Jack Trout ISBN: 8448105168 Publisher: McGraw-Hill Interamericana Pub. Date: June, 1996 List Price: $35.10 Amazon.com Price: $35.10 |
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