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Cover ImageTitle: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
by Terence A. Shimp
ISBN: 0030352711
Publisher: South-Western College Pub
Pub. Date: 02 July, 2002
List Price: $128.95
Amazon.com Price: $98.00
2.
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Cover ImageTitle: Marketing: Best Practices
by K. Douglas Hoffman, Michael R. Czinkota, Peter R. Dickson, Patrick Dunne, Abbie Griffin, Michael D. Hutt, Bilaji Krishnan, John H., Jr. Lindgren, Robert F. Lusch, Ilkka A. Ronkainen
ISBN: 0030349990
Publisher: South-Western College Pub
Pub. Date: 09 July, 2002
List Price: $122.95
Amazon.com Price: $115.57
3.
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Cover ImageTitle: Promotion Management & Marketing Communications (Dryden Press Series in Marketing)
by Terence A. Shimp
ISBN: 0030767482
Publisher: Thomson Learning
Pub. Date: 01 January, 1993
List Price: $76.95
Amazon.com Price: $76.95
4.
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Cover ImageTitle: Advertising, Promotion and Supplemental Aspects of Intergrated Marketing Communications
by Terence A. Shimp
ISBN: 003029164X
Publisher: Harcourt College Pub
Pub. Date: 01 November, 1999
List Price: $119.50
Amazon.com Price: $119.50
5.
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Cover ImageTitle: 1986 Ama Educators Proceedings Series No. 52: A Collection of Papers Presented in Chicago, August 3-6 (Order No. 414)
by Terence A. Shimp, George John
ISBN: 9991972803
Publisher: Amer Marketing Assn
Pub. Date: 01 June, 1986
List Price: $46.00
Amazon.com Price: $46.00
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Cover ImageTitle: Marketing: An Interactive Learning System
by John H., Jr. Lindgren, Terence A. Shimp
ISBN: 0030185645
Publisher: Thomson Learning
Pub. Date: 01 July, 1996
List Price: $54.95
Amazon.com Price: $54.95

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