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Cover ImageTitle: Winning the Profit Game: Smarter Pricing, Smarter Branding
by Robert G. Docters, Michael R. Reopel, Jeanne-Mey Sun, Stephen M. Tanny
ISBN: 0071434720
Publisher: McGraw-Hill
Pub. Date: 12 December, 2003
List Price: $29.95
Amazon.com Price: $20.97

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