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1. |  | Title: Delivering Quality Service: Balancing Customer Perceptions and Expectations by Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry ISBN: 0029357012 Publisher: Free Press Pub. Date: March, 1990 List Price: $36.00 Amazon.com Price: $25.20 |
| 2. |  | Title: Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy by Roland Rust, Valarie Zeithaml, Katherine Lemon ISBN: 0684864665 Publisher: Free Press Pub. Date: June, 2000 List Price: $28.00 Amazon.com Price: $19.60 |
| 3. |  | Title: Services Marketing by Valarie A. Zeithaml, Mary Jo Bitner, Valerie Zeithaml ISBN: 0072312211 Publisher: McGraw-Hill/Irwin Pub. Date: 11 November, 1999 List Price: $119.30 Amazon.com Price: $119.30 |
| 4. |  | Title: Review of Marketing 1990 by Valarie Zeithaml ISBN: 9991258213 Publisher: Amer Marketing Assn Pub. Date: June, 1990 List Price: $60.00 Amazon.com Price: $60.00 |
| 5. |  | Title: Marketing de Servicios Un Enfoque de Integracion del Cliente a la Empresa- 2b: Edicion by Valarie A. Zeithaml ISBN: 9701033256 Publisher: MC Graw Hill Pub. Date: February, 2002 List Price: $64.25 Amazon.com Price: $64.25 |
| 6. |  | Title: A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106) by A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry ISBN: 9992800364 Publisher: Marketing Science Institute Pub. Date: June, 1984 List Price: $18.00 Amazon.com Price: $18.00 |
| 7. |  | Title: Servqual : A Multiple-Item Scale for Measuring Customer Perceptions of Service Quality (Report No. 86-108) (Photocopy Ed.) by A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry ISBN: 9997059530 Publisher: Marketing Science Institute Pub. Date: August, 1986 List Price: $28.00 Amazon.com Price: $28.00 |
| 8. |  | Title: Services Marketing in a Changing Environment (Proceedings Series) by Thomas M. Bloch, Gregory D. Upah, Valarie A. Zeithaml ISBN: 0877571740 Publisher: Amer Marketing Assn Pub. Date: March, 1985 List Price: $18.00 Amazon.com Price: $18.00 |
| 9. |  | Title: Price and Brand Name As Indicators of Quality Dimensions (Working Paper, Report No 91-130) by Merrie Brucks, Valarie A. Zeithaml ISBN: 9992801867 Publisher: Marketing Science Institute Pub. Date: June, 1991 List Price: $18.00 Amazon.com Price: $18.00 |
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