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1. |  | Title: Relationship Marketing: Successful Strategies for the Age of the Customer by Regis McKenna ISBN: 0201622408 Publisher: Perseus Publishing Pub. Date: June, 1993 List Price: $18.00 Amazon.com Price: $12.60 |
| 2. |  | Title: Crossing the Chasm by Geoffrey A Moore, Regis McKenna ISBN: B00005TPD3 Publisher: PerfectBound List Price: $13.00 Amazon.com Price: $10.40 |
| 3. |  | Title: Total Access by Regis McKenna ISBN: 1578512441 Publisher: Harvard Business School Press Pub. Date: 29 March, 2002 List Price: $27.50 Amazon.com Price: $19.25 |
| 4. |  | Title: Marketing Is Everything by Regis McKenna ISBN: B00005RZ3C Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $6.00 Amazon.com Price: $6.00 |
| 5. |  | Title: Real Time: Preparing for the Age of the Never Satisfied Customer by Regis McKenna ISBN: 0875849342 Publisher: Harvard Business School Press Pub. Date: March, 1999 List Price: $12.95 Amazon.com Price: $10.36 |
| 6. |  | Title: Real-Time Marketing by Regis McKenna ISBN: B00005RZ5B Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $6.00 Amazon.com Price: $6.00 |
| 7. |  | Title: Access- Marketing. by Regis McKenna ISBN: 3527500375 Publisher: Wiley-Vch Pub. Date: 01 October, 2002 |
| 8. |  | Title: Tiempo Real (Punto Y Aparte) by Regis McKenna ISBN: 9706514031 Publisher: Oceano Group Pub. Date: June, 2001 List Price: $22.25 Amazon.com Price: $22.25 |
| 9. |  | Title: Relationship Marketing: Own the Market Through Strategic Customer Relationships by Regis McKenna ISBN: 0712655638 Publisher: Century Hutchinson Pub. Date: September, 1992 List Price: $55.00 Amazon.com Price: $55.00 |
| 10. |  | Title: Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by Geoffrey A. Moore, Regis McKenna ISBN: 0066620023 Publisher: HarperBusiness Pub. Date: July, 1999 List Price: $17.00 Amazon.com Price: $17.00 |
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