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Cover ImageTitle: Customer Relationship Management : Perspectives from the Market Place
by Simon Knox, Stan Maklan, Adrian Payne, Joe Peppard, Lynette Ryals
ISBN: 0750656778
Publisher: Butterworth-Heinemann
Pub. Date: 04 December, 2002
List Price: $45.00
Amazon.com Price: $45.00
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Cover ImageTitle: Customer Relationship Management: The Business Case for CRM (The Cranfield School of Management Research Reports)
by Simon Knox, Lynette Ryals
ISBN: 0273650696
Publisher: Pearson Professional Education
Pub. Date: 27 June, 2000

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