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1. |  | Title: Is Your Company Ready for One-to-One Marketing? (HBR OnPoint Enhanced Edition) by Don Peppers, Martha Rogers, Bob Dorf ISBN: B000063RRC Publisher: Harvard Business School Press Pub. Date: 24 January, 2004 List Price: $7.00 Amazon.com Price: $7.00 |
| 2. |  | Title: The One to One Fieldbook: The Compete Toolkit for Implementing a 1 to 1 Marketing Program by Don Peppers, Martha Rogers PhD, Bob Dorf ISBN: 1900961873 Publisher: John Wiley and Sons Ltd Pub. Date: 01 February, 1999 |
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