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1. |  | Title: Broadcast Advertising: A Comprehensive Working Textbook by Sherilyn K. Zeigler, Herbert H. Howard ISBN: 0813800722 Publisher: Blackwell Pub Professional Pub. Date: 01 January, 1991 List Price: $41.95 Amazon.com Price: $41.95 |
| 2. |  | Title: Broadcast Advertising by Sherilyn K. Zeigler, Herbert H. Howard ISBN: 0813800730 Publisher: Iowa State Press Pub. Date: December, 1988 List Price: $19.95 Amazon.com Price: $19.95 |
| 3. |  | Title: Creative strategy and tactics in advertising: A managerial approach to copywriting and production (Grid series in advertising and journalism) by Sherilyn K Zeigler ISBN: 0882442295 Publisher: Grid Pub Pub. Date: 1981 |
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