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1. |  | Title: Promotional Management: Issues and Perspectives by Norman Govoni, Robert Eng, Morton Galper ISBN: 0137310358 Publisher: Prentice Hall Pub. Date: 01 November, 1987 List Price: $53.25 Amazon.com Price: $53.25 |
| 2. |  | Title: Promotional Management by Norman Govoni, Robert Eng, Morton Galper ISBN: 0137310196 Publisher: Prentice Hall Pub. Date: 01 November, 1985 List Price: $71.00 Amazon.com Price: $71.00 |
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