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1. |  | Title: Customer Service Renaissance: Lessons from the Banking Wars by M. Ray Grubbs, R. Eric Reidenbach ISBN: 1555201474 Publisher: Probus Publishing Co. Pub. Date: December, 1990 List Price: $39.00 Amazon.com Price: $39.00 |
| 2. |  | Title: Developing New Banking Products: A Manager's Guide by R. Eric Reidenbach, M. Ray Grubbs ISBN: 0132046032 Publisher: Prentice Hall Direct Pub. Date: 01 February, 1987 List Price: $46.50 Amazon.com Price: $31.62 |
| 3. |  | Title: Effective Bank Marketing: Issues, Techniques, and Applications by R. Eric Reidenbach, M. Ray Grubbs, Robert E. Pitts ISBN: 1555200583 Publisher: McGraw-Hill Pub. Date: 01 August, 1987 List Price: $37.50 Amazon.com Price: $37.50 |
| 4. |  | Title: Winning Banks: Managing Service Quality for Customer Satisfaction by M. Ray Grubbs, R. Eric Reidenbach ISBN: 1555201024 Publisher: Irwin Professional Publishing Pub. Date: 01 August, 1989 List Price: $49.95 Amazon.com Price: $33.97 |
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