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1.![]() | ![]() | Title: Marketing Corporate Image: The Company As Your Number One Product by James R. Gregory, Jack G. Wiechmann ISBN: 0844233072 Publisher: McGraw-Hill/Contemporary Books Pub. Date: January, 1999 List Price: $29.95 Amazon.com Price: $20.97 |
2.![]() | ![]() | Title: Branding Across Borders: A Guide to Global Brand Marketing by James R. Gregory, Jack G. Wiechmann ISBN: 0658009451 Publisher: McGraw-Hill Trade Pub. Date: 09 November, 2001 List Price: $34.95 Amazon.com Price: $24.47 |
3.![]() | ![]() | Title: Leveraging the Corporate Brand by James R. Gregory, Jack G. Wiechmann ISBN: 0844234443 Publisher: McGraw-Hill/Contemporary Books Pub. Date: July, 1997 List Price: $44.95 Amazon.com Price: $31.47 |
4.![]() | ![]() | Title: Ntc's Dictionary of Advertising by Jack Wiecchmann, Jack G. Wiechmann ISBN: 0844234877 Publisher: McGraw-Hill/Contemporary Books Pub. Date: August, 1994 List Price: $19.95 Amazon.com Price: $19.95 |
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