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1. |  | Title: Introduction to Marketing: A Step-By-Step Guide to All the Tools of Marketing by Geoff Lancaster, Paul Reynolds ISBN: 0749420952 Publisher: Kogan Page Pub. Date: 01 June, 1999 List Price: $24.95 Amazon.com Price: $23.70 |
| 2. |  | Title: Essentials of Marketing by Geoff Lancaster, Lester Massingham ISBN: 0077094379 Publisher: McGraw-Hill Education - Europe Pub. Date: November, 1998 |
| 3. |  | Title: Strategic Marketing, Planning and Evaluation by Lester Massingham, Geoff Lancaster ISBN: 0749417846 Publisher: Kogan Page Pub. Date: December, 1996 List Price: $22.95 Amazon.com Price: $22.95 |
| 4. |  | Title: Marketing by Geoff Lancaster, Paul Reynolds ISBN: 0750620552 Publisher: Butterworth-Heinemann Pub. Date: 01 August, 1995 List Price: $37.95 Amazon.com Price: $37.95 |
| 5. |  | Title: Marketing Fundamentals 1998-99 by Geoff Lancaster, Frank Withey, Chartered Institute of Marketing ISBN: 0750640340 Publisher: Butterworth-Heinemann Pub. Date: 01 December, 1998 List Price: $34.99 Amazon.com Price: $34.99 |
| 6. |  | Title: CIM Coursebook 03/04 Marketing Fundamentals by Frank Withey, Geoff Lancaster ISBN: 0750659572 Publisher: Butterworth-Heinemann Pub. Date: July, 2003 List Price: $26.95 Amazon.com Price: $26.95 |
| 7. |  | Title: Marketing Management by Geoff Lancaster, Lester Massingham ISBN: 0077097521 Publisher: McGraw-Hill Education Pub. Date: 01 March, 2001 |
| 8. |  | Title: Marketing Made Simple by Geoff Lancaster, Paul Reynolds ISBN: 075064771X Publisher: Butterworth-Heinemann Pub. Date: February, 2002 |
| 9. |  | Title: Marketing: The One Semester Introduction by Geoff Lancaster, Paul Reynolds ISBN: 0750643811 Publisher: Butterworth-Heinemann Pub. Date: 15 October, 2001 List Price: $34.95 Amazon.com Price: $34.95 |
| 10. |  | Title: Marketing Case Studies by Lester Massingham, Geoff A. Lancaster ISBN: 0750620110 Publisher: Butterworth-Heinemann Pub. Date: August, 1995 |
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