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1. |  | Title: Advertising Media Planning: A Brand Management Approach by Larry D. Kelley, Donald W. Jugenheimer ISBN: 0765613093 Publisher: M. E. Sharpe Pub. Date: 01 September, 2003 List Price: $69.95 Amazon.com Price: $69.95 |
| 2. |  | Title: Advertising Media: Strategy and Tactics by Donald W. Jugenheimer, Arnold M. Barban, Peter B. Turk ISBN: 069711791X Publisher: McGraw-Hill College Pub. Date: 01 June, 1992 List Price: $80.95 Amazon.com Price: $80.95 |
| 3. |  | Title: Proceedings of the 25th Annual Conf, Held 1983 by American Academy of Advertising, Donald W. Jugenheimer ISBN: 0931030064 Publisher: American Academy of Advertising Pub. Date: 01 August, 1983 List Price: $15.00 Amazon.com Price: $15.00 |
| 4. |  | Title: Advertising Media Sourcebook by Arnold M. Barban, Donald W. Jugenheimer, Peter B. Turk ISBN: 0844231592 Publisher: McGraw Hill Pub. Date: 01 February, 1989 List Price: $17.95 Amazon.com Price: $17.95 |
| 5. |  | Title: Basic advertising (Grid series in advertising and journalism) by Donald W Jugenheimer ISBN: 0882441817 Publisher: Grid Pub Pub. Date: 1980 List Price: $26.95 Amazon.com Price: $26.95 |
| 6. |  | Title: Advertising media (Grid series in advertising and journalism) by Donald W Jugenheimer ISBN: 0882442104 Publisher: Grid Publishing Pub. Date: 1980 |
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