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21. |  | Title: Communication and Control Processes in the Delivery of Service Quality/Msi 87-100 by Zeithaml, Berry, Parasuraman ISBN: 9997443268 Publisher: Marketing Science Inst Pub. Date: 01 August, 1987 List Price: $18.00 Amazon.com Price: $18.00 |
| 22. |  | Title: I/M Marketing Research by A. Parasuraman ISBN: 0201060523 Publisher: Addison Wesley Publishing Company Pub. Date: January, 1986 |
| 23. |  | Title: Servqual : A Multiple-Item Scale for Measuring Customer Perceptions of Service Quality (Report No. 86-108) (Photocopy Ed.) by A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry ISBN: 9997059530 Publisher: Marketing Science Inst Pub. Date: 01 August, 1986 List Price: $28.00 Amazon.com Price: $28.00 |
| 24. |  | Title: Marketing Research with Web and S P S S Disc and Wall Street Journal by Parasuraman ISBN: 0618416277 Publisher: Not Avail Pub. Date: January, 2004 List Price: $148.36 Amazon.com Price: $148.36 |
| 25. |  | Title: Human Cognition : A Multidisciplinary Perspective by Indramani Singh, Raja Parasuraman ISBN: 0761992499 Publisher: SAGE Publications Pub. Date: 24 November, 1998 List Price: $53.95 Amazon.com Price: $53.95 |
| 26. |  | Title: INSTRUCTORS MANUAL TO MARKETING RESEARCH 2E by PARASURAMAN ISBN: 0201502836 Publisher: Pearson Higher Education Pub. Date: 01 January, 1991 |
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