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1. |  | Title: Sun Tzu Strategies for Winning the Marketing War: 12 Essential Principles for Winning the War for Customers by Gerald A. Michaelson, Stephen W. Michaelson, Gerald Michaelson, Steven Michaelson ISBN: 0071427317 Publisher: McGraw-Hill Pub. Date: 20 October, 2003 List Price: $10.95 Amazon.com Price: $8.76 |
| 2. |  | Title: Sun Tzu Strategies for Selling: How to Use The Art of War to Build Lifelong Customer Relationships by Gerald A. Michaelson, Stephen W. Michaelson, Gerald Michaelson, Steven Michaelson ISBN: 0071427309 Publisher: McGraw-Hill Companies Pub. Date: 20 October, 2003 List Price: $10.95 Amazon.com Price: $8.76 |
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