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1. |  | Title: Winning at New Products: Accelerating the Process from Idea to Launch by Robert Gravlin Cooper ISBN: 0738204633 Publisher: Perseus Publishing Pub. Date: 05 June, 2001 List Price: $29.00 Amazon.com Price: $20.30 |
| 2. |  | Title: Portfolio Management for New Products by Scott J. Edgett, Elko J. Kleinschmidt, Robert Gravlin Cooper ISBN: 0738205141 Publisher: Perseus Publishing Pub. Date: 15 December, 2001 List Price: $44.00 Amazon.com Price: $44.00 |
| 3. |  | Title: Product Leadership: Creating and Launching Superior New Products by Robert G. Cooper, Robert Gravlin Cooper ISBN: 0738201561 Publisher: Perseus Book Group Pub. Date: May, 2000 List Price: $23.00 Amazon.com Price: $16.10 |
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