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1. |  | Title: Information Processing from Advertisements: Toward an Integrative Theory (Working Paper, Report No 90-100) by Debrah J. MacInnis, Bernard J. Jaworski, K. Xaraze ISBN: 9992800968 Publisher: Marketing Science Institute Pub. Date: January, 2001 List Price: $16.00 Amazon.com Price: $16.00 |
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