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Title: Los Logos by Mika Mischler, Nicholas Bourquin, Robert Klanten ISBN: 3-931126-92-7 Publisher: Die Gestalten Verlag Pub. Date: 01 October, 2002 Format: Hardcover Volumes: 1 List Price(USD): $49.99 |
Average Customer Rating: 4.5 (6 reviews)
Rating: 5
Summary: Great Appetize!
Comment: Buy it... while you can! It's one great collection. Enjoy.
Rating: 5
Summary: The most complete
Comment: This is by far the most complete and inspiring logo collection i found lately. And if you "read" this book, and not only "look" at it, you will find out all the information you might need about every logo (including client).
Definetively worth buying!
Rating: 2
Summary: Sharp material. Lack of context hurts overall impact.
Comment: This books method of categorizing logos --vertical, horizontal, combinations, type, pictorial type, etc.-- previews its major shortcoming: A lack of commercial context. Wouldn't you like to have some idea, in judging a given logo, whether it is for a clothing manufacturer, a video game, a record label, a pharmaceutical concern, a health club chain, a music group or a designer? This book doesn't help you out there. And the fact that a lot of this material is in a different language definitely doesn't clarify questions the work raises about ultimate usage. A caption line would have made the book less visually sleek and a short paragraph by each group of logos no doubt would have reduced their total number. But that wouldn't be a bad trade off. The work here cries out for some rationale.
In fact, another complaint is that some of the logos seem so bizarre, by American standards, that one suspects they are 'personal' or 'portfolio' work generated to show how zany the designers would gladly be, given a commercial setting in which to do what they have done here to entertain themselves and impress their associates.
I found Los Logos disappointing. A much better book on the market now is Logo Lounge. Logo Lounge has fewer logos, but what is there is sure to be of more use to any designer trying to make their way within an above-ground, commercial context.
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Title: Logo Lounge: 2000 International Identities by Leading Designers (Logolounge) by Bill Gardner, Cathy Fishel, Catharine Fishel ISBN: 1564969096 Publisher: Rockport Publishers Pub. Date: January, 2003 List Price(USD): $50.00 |
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Title: Lingua Grafica by Johannes Plass, Carsten Raffel, Robert Klanten ISBN: 3931126595 Publisher: Die Gestalten Verlag Pub. Date: October, 2001 List Price(USD): $35.00 |
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Title: Buro Destruct II by Robert Kanten, Buro Destruct, R. Klanten ISBN: 3899550021 Publisher: Prestel USA Pub. Date: October, 2003 List Price(USD): $50.00 |
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Title: Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler, Alina R. Wheeler ISBN: 0471213268 Publisher: John Wiley & Sons Pub. Date: 15 January, 2003 List Price(USD): $35.00 |
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Title: Woodtli by Martin Woodtli, Robert Klanten, Hendrik Hellige ISBN: 3931126552 Publisher: Die Gestalten Verlag Pub. Date: December, 2001 List Price(USD): $45.00 |
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