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The Wizardy of Customer Value: An action guide to measuring & managing loyalty

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Title: The Wizardy of Customer Value: An action guide to measuring & managing loyalty
by R. Eric Reidenbach, Gordon W. McClung, Bradley T. Gale
ISBN: 1-893066-00-2
Publisher: Rhumb Line
Pub. Date: 01 September, 1998
Format: Paperback
Volumes: 1
List Price(USD): $29.95

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