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The Business of Fitness: Understanding the Financial Side of Owning a Fitness Business

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Title: The Business of Fitness: Understanding the Financial Side of Owning a Fitness Business
by Thomas Plummer
ISBN: 1-58518-853-0
Publisher: Coaches Choice
Pub. Date: June, 2003
Format: Paperback
Volumes: 1
List Price(USD): $39.95
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Average Customer Rating: 5 (1 review)

Customer Reviews

Rating: 5
Summary: Nobody better than Plummer!
Comment: Thomas Plummer literally saved our gym business, more than once in fact. My husband and I have been around gyms for over 60 years between us, but that doesn't mean we know how to make the business end work, so when a friend recommended we take a Plummer weekend seminar, we took the plunge.

Six months and a bunch of changes later, we went back for more. A year later, we went to his week-long business school, and the following year we sent our staff to his weekend seminar.

Five years have passed and we're now selling our gym. One of the first things we did was get the new buyers to schedule themselves into a Plummer seminar. While they're waiting for one to hit the calendar, I ordered a copy of "The Business of Fitness." One of the new partners is so caught up in it he can barely sleep. The other partner's getting anxious to learn this material, so much that I had to come back and order a second copy.

Good thing. The first copy is highlighted in yellow, scribbled on and too dog-eared to share anyway!

If you're in the gym business and want to know how to compete with the big guys down the street, get a copy today and read it this weekend. No kidding!

Laree Draper
Dave Draper's World Gym Santa Cruz

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