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Title: Off The Wall Marketing Ideas: Jumpstart Your Sales without Busting Your Budget by Nancy Michaels, Debbi J. Karpowicz, Thomas G. Stemberg ISBN: 1-58062-205-4 Publisher: Adams Media Corporation Pub. Date: January, 2000 Format: Paperback Volumes: 1 List Price(USD): $10.95 |
Average Customer Rating: 4.73 (11 reviews)
Rating: 5
Summary: Inspiration for your creative juices.
Comment: I would have to say that Off The Wall Marketing Ideas is a great book to inspire anyones creative juices. Filled with ideas on how to market your self or product in a way that sets you apart from the rest and remembered. I know I will use this book when I start my business. I have read peviouse works by Debbie Karpowicz and with the talent this woman has, there is no dought that this book will be a best seller and it teachings will become common practice in todays business community. Which would add some much needed fun and creativity to marketing. I highly recomend this book to everyone.
Rating: 5
Summary: A Great "Success" Book for Everyone
Comment: I loved this book! I am not in marketing, but found it to be a great read. The words and ideas just flow off the page. This book is jam-packed with ideas about starting a business and getting one going. However, a lot of the of the ideas can relate to any business success(not just your own) and can also be carried into interactions with people in the context of daily living. It is so easy to read and get pulled into this book! There are many stories about successful entrepreneurs and their "secrets to success." But nothing gets dragged out. Everything is to the point and fun to read. Some are just so unusual, they are hard to imagine. Anyone at all can read this book and find it not only enjoyable but useful.
Rating: 2
Summary: Okay, but not what I expected
Comment: This book is OK if you actually have a product to sell. If your business, like mine, is a service business this book offers little help in creating "Off the Wall" marketing ideas. At least 70% of the book involves high dollar radio, TV, and other expensive marketing ideas. Very little practical examples of non budget busting ideas...
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Title: 1001 Ways to Market Your Services : For People Who Hate to Sell by Rick Crandall ISBN: 0809231581 Publisher: McGraw-Hill Trade Pub. Date: 01 May, 1998 List Price(USD): $17.95 |
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Title: 101 Ways Promote Yourself : Tricks Of The Trade For Taking Charge Of Your Own Success by Raleigh Pinskey ISBN: 0380785080 Publisher: Avon Pub. Date: 01 July, 1997 List Price(USD): $6.99 |
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Title: 222 Ways to Promote Your Small Business on a Budget by Ron E. Gielgun ISBN: 0965761703 Publisher: Actium Publishing Pub. Date: January, 2000 List Price(USD): $13.95 |
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Title: 50 Powerful Ways to Win New Customers: Fast, Simple, Inexpensive, Profitable and Proven Ideas You Can Use Starting Today! by Paul R. Timm ISBN: 1564143074 Publisher: Career Press Pub. Date: October, 1997 List Price(USD): $10.99 |
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Title: 1,001 Ways to Keep Customers Coming Back by Donna Greiner, Theodore B. Kinni ISBN: 0761520295 Publisher: Prima Lifestyles Pub. Date: 20 October, 1999 List Price(USD): $16.00 |
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