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Title: The Market Planning Guide: Creating a Plan to Successfully Market Your Business, Products, or Service by David H., Jr. Bangs ISBN: 1-57410-098-X Publisher: Upstart Pub Co Pub. Date: January, 1998 Format: Paperback Volumes: 1 List Price(USD): $22.95

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: An Essential Book
Comment: This book is a must have, PERIOD! I was in the process of making my first business plan, and most business plan guides I used didn't help me with a marketing strategy (and they aren't designed to).

The worksheets in this book won me over, because it allowed me to interact with the book, it ask questions I never considered and organized my marketing plan. This Book is a fine supplement for "The Successfil Business Plan" written by Rhonda Abrams.

The money you save making a precise plan, and the money you earn with a focused plan is worth way more than the cost of this book.

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