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Title: Soak Wash Rinse Spin: Tolleson Design by Steven Tolleson ISBN: 1-56898-198-8 Publisher: Princeton Architectural Press Pub. Date: 04 April, 2000 Format: Paperback Volumes: 1 List Price(USD): $45.00 |
Average Customer Rating: 4.44 (16 reviews)
Rating: 5
Summary: A superb collection of inspiring design
Comment: I was a bit concerned about buying this book after reading complaints about type size, but after some debating I decided to just buy this book and decide for myself... and I'm glad that I did. Sure the type is small and a bit hard to read. But there are only significant ammounts of type on the first twenty pages. The majority of the remaining 268 pages contain mostly images. Some pages contain no type at all, other than page numbers.
This one gets 5 well deserved stars. Forget the type complaints and pick up a copy of this valuable addition to any designer's book collection.
Rating: 5
Summary: new standard
Comment: When there are so many self serving design books out there full of thrown together pop-culture imagery, it stops you in your tracks to see something of such quality and substance. This is a firm with a long history of influential work, and this book is much more than a collection. It's insight into the design process and thorough execution goes far beyond the standard fare. I'll be going back to it again and again. The style may not be for everyone, but I'm a sucker for the aesthetics of science, and the cratsmanship and depth cannot be denied. When I do finally wear out this copy, it'll make a nice stout doorstop too.
Rating: 3
Summary: Beauty in Imperfection
Comment: Soak Wash Rinse Spin's typesetting forces you to stop reading after too few pages. You really want to dig in but are quickly demoralized into putting it down.
Sagmeister's, "Made you look" was studied in wonder over a 10 hour session immediately after opening the package. I had never heard of him and i was quickly converted into a believer, all other scheduled items became secondary. Long lines of sans serif tiny type are the only thing that stopped this book from having an impact of similar strength.
An unrelated note, within one week, the binding cracked.
One research misjudgement on my part was to assume the book was published very recently and included their newest projects (see tolleson.com) It was published in 2000 of course, some projects have glimmers of past trends.
Nothing compares to the sheer visual firepower Tolleson blasts with both barrels. There is a beautiful logic flowing with every peice and you feel drawn into the scientific precision of the studio's creative process.
A printer's eye glass would be a fun attachment to assist in reading this book, which despite it's flaws is a proud part of my collection.
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Title: The Art of Looking Sideways by Alan Fletcher ISBN: 0714834491 Publisher: Phaidon Press Inc. Pub. Date: 20 August, 2001 List Price(USD): $39.95 |
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Title: Make It Bigger by Paula Scher ISBN: 1568983328 Publisher: Princeton Architectural Press Pub. Date: August, 2002 List Price(USD): $45.00 |
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Title: Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler, Alina R. Wheeler ISBN: 0471213268 Publisher: John Wiley & Sons Pub. Date: 15 January, 2003 List Price(USD): $35.00 |
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Title: Logo Lounge: 2000 International Identities by Leading Designers (Logolounge) by Bill Gardner, Cathy Fishel, Catharine Fishel ISBN: 1564969096 Publisher: Rockport Publishers Pub. Date: January, 2003 List Price(USD): $50.00 |
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Title: The Complete Manual of Typography by James Felici ISBN: 0321127307 Publisher: Adobe Press Pub. Date: 26 September, 2002 List Price(USD): $45.00 |
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