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Title: Just Do It: The Nike Spirit in the Corporate World by Donald R. Katz ISBN: 1-55850-479-6 Publisher: Adams Media Corporation Pub. Date: April, 1995 Format: Paperback Volumes: 1 List Price(USD): $11.95 |
Average Customer Rating: 3 (18 reviews)
Rating: 3
Summary: just dont do it
Comment: I feel that this book was boring. The book didn't flow as well as i had expected it to. The way Katz wrote the book didn't appeal to me because of the sole fact that it was seemed too glorified. I felt that he had skimmed over the idea of sweatshops without much thought and feelings towards those who actually involved in working for the sweatshops. The essence of the book was really not to my taste, because although it did involve obvious genius in the way Nike commercialized and presented its many products, it glossed over too many of the more important factors of the company. A well written book, yet i feel i need to disagree to many of the aspects that are written.
Rating: 4
Summary: It's kinda hot
Comment: This book was kinda hot. I liked how it stayed on point, unlkike other books. It inticed me to keep on reading. THe book was very inciteful on the corporate world and how Nike is runned. I especially liked how there were a lot of examples and pass references of Michael Jordan and he was "Nike".
Rating: 4
Summary: JUST DO IT; THE NIKE SPIRIT IN THE CORPORATE WOLRD
Comment: DONALD KATZ WROTE A VERY INTERESTING AND COMPELLING BOOK ABOUT THE NIKE WOLRD AND WHAT IT TAKES TO BE A WALKING NIKE ADVERTISMENT A.K.A. "NIKE GUY". THE MOST INTERENSTING PART TO ME WAS WHEN THEY TALKED ABOUT THE SWEATSHOP WORKERS AND HOW MUCH THEY WERE GETTIN PAID TO MAKE THE SOMETIME HUNDRED DOLLAR PRODUCTS. THE BOOK ALSO SHOWED THAT THE MOST POWERFUL FORCE IS NOT A PROFESSIONAL TEAM, IT IS A SHOW COMPANY, AND NIKE WAS AND STILL IS THAT SHOW COMPANY.
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Title: Swoosh : Unauthorized Story of Nike and the Men Who Played There, The by J. B. Strasser ISBN: 0887306225 Publisher: HarperBusiness Pub. Date: 28 April, 1993 List Price(USD): $17.95 |
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Title: Bill Bowerman & Phil Knight: Building the Nike Empire (Partners) by Keith Elliot Greenberg, Bruce S. Glassman, Richard Smolinski ISBN: 1567110851 Publisher: Blackbirch Marketing Pub. Date: October, 1994 List Price(USD): $20.56 |
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Title: Nike Culture : The Sign of the Swoosh by Stephen Papson, Robert Goldman ISBN: 0761961496 Publisher: Sage Publications Pub. Date: 13 February, 1999 List Price(USD): $39.95 |
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Title: The Sneaker Book: Anatomy of an Industry and an Icon (Bazaar Book, 1.) by Tom Vanderbilt ISBN: 1565844068 Publisher: New Press Pub. Date: August, 1998 List Price(USD): $14.95 |
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Title: Sole Provider: Thirty Years of NIKE Basketball by Robert "Scoop" Jackson ISBN: 1576871614 Publisher: powerHouse Books Pub. Date: 15 November, 2002 List Price(USD): $35.00 |
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