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Franchise Bible : How to Buy a Franchise or Franchise Your Own

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Title: Franchise Bible : How to Buy a Franchise or Franchise Your Own
by Erwin J. Keup
ISBN: 1-55571-526-5
Publisher: Oasis
Pub. Date: 01 June, 2000
Format: Paperback
Volumes: 1
List Price(USD): $27.95
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Average Customer Rating: 4.67 (3 reviews)

Customer Reviews

Rating: 4
Summary: Good overview for both sides of the franchise equation
Comment: This is a good book if you want to learn more about franchising in general. It has a lot of great information in it. It is a little bit of a "dry read" compared to other books on the topic I have read.

It's strength and weakness is in that it provides highlights for both franchisee or franchisor but does not go into great detail for either. If anything it has a slant towards those wishing to franchise and existing business. If you are looking for a book that is in depth from either perspective I would not start with this one.

Rating: 5
Summary: SUPERB
Comment: This is the publication you should read if you are interested either working for another business, starting your own or starting a franchise. Either way, you should learn how the franchising concept works. As a researcher of McDonalds, I totally believe this is the idea whose time has come. Franchising will definitely be the wave of the future from time to come. Read this book as a student of mind control and recovery - you will not be sorry.

Rating: 5
Summary: rrr
Comment: rr

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