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Title: How to Get Rich Selling Cars to Women by Rebecca Maddox, Marti Smye, Denise Ciencin, Scott Ciencin ISBN: 0-9727637-0-8 Publisher: MaddoxSmye. LLC Pub. Date: 28 February, 2003 Format: Hardcover List Price(USD): $27.95

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Average Customer Rating: 1.8 (5 reviews)

Rating: 1
Summary: OK unless U have read other marketing books
Comment: Nothing new just repackaging of basic marketing concepts. Wake up!! Women r no different. They want a good deal too just like men do.

Price it low & give good service. No Bull, just good service

Rating: 1
Summary: AWFUL--DON"T bother, instead watch paint dry!!
Comment: My title says it all.

These writers are way off the mark--they know NOTHING about selling anything to women (for that knowledge read Faith Popcorn or Tom Peters--these are truly authors who know what they are talking about and base their books on something called research)

Poorly written, boring, provides no new info or thoughts on the subject. One would wonder how such a trashy thing got past a publisher, until you see that the writers published it themselves. What a gimmick, but don't go for it

Rating: 1
Summary: Price it low--there's no magic
Comment: How to sell cars to anyone, male or female: price the car low, give good service and treat the customer right. With the internet, everybody has the same info, most people buy the car from the lowest price dealer--dah!

This book is not worth your time. Instead if you really are going to perseverate on this topic (which I believe is falacious, because selling cars to women is no different than selling to any other group) READ PATRICK DAVIS'S book. At least the Davis book makes some sense, provides tips (for selling to anyone) and is an easy read.

Forget about MaddoxSyme book--the only thing this book demonstrates is that these 2 know nothing about cars and even less about selling cars. I give this an F on all counts.

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