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73 Ways to Improve Your Employee Communication Program

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Title: 73 Ways to Improve Your Employee Communication Program
by Jane Shannon
ISBN: 0-9713061-1-7
Publisher: Davis & Company
Pub. Date: 01 December, 2002
Format: Spiral-bound
List Price(USD): $16.95
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Average Customer Rating: 4.2 (5 reviews)

Customer Reviews

Rating: 2
Summary: Pretty useless
Comment: I thought from the title of this one that I was going to get 73 specific ideas for employee communications. Instead I got squishy and obvious advice like "know your audience," "avoid typos," "listen to NRP," and "read 'Elements of Style.'" Duh! This book might help someone straight out of school, though I doubt it. The author keeps saying we should write as if our audience were a 12 year old kid. Well, that's how this book is written, which doesn't do me a lot of good.

Rating: 4
Summary: This book's a ... (that's a good thing)
Comment: ... Its small size, spiral binding, plain vanilla typography, and crude drawings said this was a silly, lightweight, even childish work. WRONG. It's filled with lots of good pointers -- succinctly put & engagingly written. Shannon blends hard info & clear opinions with easy commentary & light humor. But, the mustard yellow & black color scheme doesn't do it justice, and the illustrations detract. As one interested in communications generally, I found this book surprisingly helpful.

Rating: 5
Summary: Amazed and delighted
Comment: This was a splendid read. I'm a senior PR professional and think that I knew it all. But I learned so much from this book, I ordered 20 copies for my staff. I'm tempted to quiz them next time I do a performance review. Jane's writing is delightful in a perplexingly amorphous way. I enjoyed it thoroughly, as I basked under my heat lamp.

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