Order from a Major Online Bookstore
Ultimate Book Price Comparison Engine
Save Your Time And Money
| AnyBook4Less.com | Order from a Major Online Bookstore |
|
| Home | Store List | FAQ | Contact Us | | ||
| Ultimate Book Price Comparison Engine Save Your Time And Money |
||
 |
Title: The Personal Branding Phenomenon by Peter Montoya, Tim Vandehey, Paul Viti, James Speros ISBN: 0-9674506-1-6 Publisher: Peter Montoya & Tim Vandehey Pub. Date: 24 April, 2002 Format: Hardcover Volumes: 1 List Price(USD): $24.95 |
Average Customer Rating: 4.71 (17 reviews)
Rating: 4
Summary: Having a Brand & Not Knowing It
Comment: Any person or small group of people in business for themselves should apply the basic principals that this gentleman, Peter Montoya, suggests. Simply think of any celebrity or success, and their "brand" labels them immediately. Included in examples given in the book are Michael Jordan, Martha Stewart and Oprah Winfrey, but also consider Jim Carey, he stuck with his outlandish antics through the years and marketed those antics - look where he is. Consider Thomas Kinkade, he stuck to painting light, look what he's known for - "The Painter of Light". A last example is Weird Al Yanchovic - enough said in the name.
This book is easy to read and easy to apply with an advertising company available to help put its applications into the life and future of your self and your business.
Rating: 5
Summary: Personal Branding Phenomenon
Comment: Peter really gets to the point of self-differentiation with his newest book. Personal branding is a topic the author knows well and shares with the reader the essential how to's. The topic is timely as well as easy to follow. This is a MUST HAVE book on how to MARKET. It should be the only book you read on Marketing.
Rating: 5
Summary: Advance oneself and one's career
Comment: The Personal Branding Phenomenon by advertising professional and trainer Peter Montoya is a solid guide to using the process of "Personal Branding" to advance oneself and one's career by enhancing a personal ability to influence others. Personal Branding involves taking control of how an individual is perceived, including the perception of the personal values, abilities, and personality traits that other people associate with the individual in question. The Personal Branding Phenomenon presents Eight Unbreakable Laws behind great Personal Brands, such as The Law of Specialization - that a great Personal Brand focuses on one area of achievement, and trying to be a jack of all trades makes other people think that you are a master of none. The Personal Branding phenomenon is very highly recommended reading for anyone seeking to improve their skills and abilities to affect others and to enhance the emotional, financial, and social qualities of their personal and professional life.
Thank you for visiting www.AnyBook4Less.com and enjoy your savings!
Copyright� 2001-2021 Send your comments
