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Title: Sales Utopia: How to Get the Right People, Doing the Right Things, Enough Times by Mason Duchatschek, Allen Minster, Claudia Minster ISBN: 0-9674377-0-9 Publisher: Performance Pr Worldwide Inc Pub. Date: 30 September, 1999 Format: Paperback List Price(USD): $14.95

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Average Customer Rating: 5 (6 reviews)

Rating: 5
Summary: How to beat your competitors
Comment: What an eye-opener! I would hate for my competitors to read this. If I can implement half of the ideas in this book, I'll be on easy street. It was short, sweet, and full of solid information.

Rating: 5
Summary: This is what I've been looking for!
Comment: I had not heard of the authors before this book came out. However, I expect that to change. These guys have their fingers on the pulse of what is going on out there. They don't pull any punches and they tell it like it is. Their ideas are a mixture of common sense and genius.

Rating: 5
Summary: Straight-forward, practical knowledge
Comment: When I read a book on how to improve my business, I want information I can use. "Sales Utopia" wasn't a bunch of theoretical, mumbo-jumbo. It had straight forward sales and marketing strategies that I look forward to implementing. It was very interesting.