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You Are What You Wear (Business and casual style in a 'clicks and mortar' world)

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Title: You Are What You Wear (Business and casual style in a 'clicks and mortar' world)
by William Thourlby, Patricia Wood, William Brown
ISBN: 0-945429-00-2
Publisher: William Thourlby
Pub. Date: September, 1990
Format: Paperback
Volumes: 1
List Price(USD): $14.95
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Average Customer Rating: 4.33 (6 reviews)

Customer Reviews

Rating: 4
Summary: Still reading
Comment: But have found much to be offered in this book. Will state that the author was very interested in pressing the point that clothing indeed makes the man. Got that from the first chapter. Unfortunately, I also got it from chapters 2-6. Once past the hard sell drone of how important his topic and point was, the author has given me much of the information I originally sought. Wished that there was my pictures to demonstrate topics and one chapter refers to a chart that does not exist in the edition. these short commings aside, the book is authoritative and a help to me. So much so that I have delayed purchasing some new clothes till I finish the book so as I may be better prepared in my next shopping safari.

Rating: 2
Summary: Where's the hollywood and the "clicks and mortar?"
Comment: As a basic guide to fashion, this book is OK. The writing felt outdated and his writing ability sometimes grated and annoyed me. I would suggest to the author that he get help in writing any follow-ups to this book, as I think it would help to bring out his good knowledge of fashion.

What pissed me off was that the book description mentions "secrets of hollywood" a bunch of times. He refers in the book to Hollywood, but he never gives you real information about what he learned there. His few examples that try to do this were poorly written and quaint. (You've got to read them to believe how so..." Secondly, there is NOTHING in this book about "clicks and mortar." I'm convinced [that]...SOMEONE added that subtitle to this book's amazon page to help sell more books. This bugged me, as I wanted something REAL about this.

I felt ripped off, and although the book was a decent overview of men's style, I could have gotten that from another source with better illustrations and better writing.

Rating: 5
Summary: You Are What You Wear: In This New Clicks and Mortar World
Comment: You Are What You Wear is a practical guide for you to take advantage of Hollywood's inside secret--its ability to transform a sometimes non-descript individual into one who is adored and celebrated by millions.<>This book also features 'calculated casual', explaining how you can maintain respect and authority when you dress down.<>William Thourlby's You Are What You Wear has become an instant success and a best seller because of its straightforward, plain-spoken exposition on the science of controlling visual perception.<>Drawing on his career experience as a model, actor, motion picture producer, clothier, and an award-winning internationally sydicated newspaper-columnist, he understands how the power of controlling how other people perceive you can propel you to greater success; of your choice, in your personal and professional life.<>It does not take a rocket scientist to accomplish what Mr. Thourlby advises. Income bracket is not what it is all about. What it is about is a simple, conservative, elegant appearance that conveys all the correct messages, that telegraphs that I am trustworthy, knowledgeable and responsible. That perception will give you the edge to convert how others see you as well as how you see yourself. When you control impressions you impress others as you take steps towards achieving all you wish to become.<>Here is a structured adoption of Mr. Thourlby's expertise regarding the science of the motion picture and television industries' wardrobe departments and their ability to control "visual perception" for your benefit.

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