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Managing Generation Y

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Title: Managing Generation Y
by Carolyn A. Martin, Bruce Tulgan
ISBN: 0-87425-622-4
Publisher: Human Resource Development Pr
Pub. Date: 01 January, 2001
Format: Paperback
List Price(USD): $9.95
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Average Customer Rating: 4 (6 reviews)

Customer Reviews

Rating: 5
Summary: Answers to Key Issues
Comment: This book is an easy read providing answers to the many difficult questions surrounding Generation Y. Mr. Tulgan identifies important characteristics, and management techniques for dealing with Generation Y employees. Perhaps the best tools are the "real-life" practices he outlines to deal with the fouteen characteristics of the new workforce. I highly recommend this work for any manager with young employees.

Rating: 4
Summary: Help with Gen Y-ers
Comment: As a Boomer in charge of a bunch of entry-level Yers, a lot of what Martin and Tulgan had to say about this generation really hit the target. I find my Yers incredibly impatient about getting training and having more responsibility. It seems like they all expect to go from college grad to CEO in their first year! On top of it all, I have several that are pains in the neck about all kinds of things--pay, dress code, scheduling, you name it, they want to change it. I bought this book to see if I could find a way to rein my Yers into our work culture. Martin and Tulgan showed me that I was thinking about all these things as problems, when they're really solutions. In the book, they give fourteen ways of being a better Gen Y manager, along with tons of ideas on how to achieve each one. Some of the ideas are better for me in my position in my company than others, but there's something there for everyone at every level in every company.

Rating: 5
Summary: A great resource for managers and leaders
Comment: This is one of the best management/leadership best practices books I have personally read. It gives great insight into the next generation of industry leadership in simple enough terms for anyone to understand it and APPLY it quickly.

As a leadership practitioner, generational diversity and management, although discussed quite frequently is still and up and coming subject.

I work with college and high school aged students on a daily basis and the generational assumptions this book presents ring true to the majority of the students we work with and the best practices have helped us gain substantial improvement in quality and quantity of work from our younger employees.

In a day when leadership is the buzz word and everyone has a philosophy, Martin and Tulgan give us a great, applicable right now strategy to utilize in helping the next generation accomplish great things for our future.

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