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Title: Selling Your Services : Proven Strategies For Getting Clients To Hire You (Or Your Firm) by Robert W. Bly ISBN: 0-8050-2041-1 Publisher: Henry Holt & Company, Inc. Pub. Date: 15 June, 1992 Format: Paperback Volumes: 1 List Price(USD): $17.00 |
Average Customer Rating: 4.12 (8 reviews)
Rating: 5
Summary: A well developed, easy to follow resource for professionals
Comment: For over 10 years I've provided management consulting to executives, and now I feel ten times more confident about selling my own services. As with many experts, I know my craft, but before "Selling Your Services" I wasn't clear on how to sell me.
This book has an easy to follow table of contents and is very well thought out. Everything is modeled around a 5 step strategy to sell your services, and covers the differences between product and service provider selling.
Methods shared are clear and easy to understand, applicable for any professional services from lone landscaper selling to consumers through professional business-to-business firms like my own.
While some of the materials were review, I appreciate the great emphasis on building strong mutually beneficial relationships that grow over the long-term. A very important point that makes this book useful even to executives not directly involved in selling.
Rating: 5
Summary: A Must-Read for Small Business Owners
Comment: I discovered how informative this book was last spring when I took a class called Starting a Small Home Business. The instructor recommended 'Selling Your Services' as an excellent resource for small business owners and I must agree. Not only did I learn how to counteract objections of prospective clients, I also learned easy ways to promote, structure, and grow my business. This book proved to be an asset in the creation of my small business. Besides being chock full of great ideas, it's also an easy read for anyone who does not hold an MBA and would like to start their own service-oriented business.
Rating: 5
Summary: Excellent Reference
Comment: Although I'm a graphic designer and not a writer, I found this book extremely helpful. Most sales books come from the perspective of selling a product - very different from selling a service. Bob has an excellent way of translating the sales process for those of us who depend on repeat business. He also includes very relevant cautions. Relationship selling requires good chemistry and common sense, as opposed to a product sale where numbers are the only concern. I would (and have often) recommend this to anyone who has a service to sell.
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Title: Marketing Your Services : For People Who Hate to Sell by Rick Crandall ISBN: 0071398716 Publisher: McGraw-Hill Trade Pub. Date: 10 October, 2002 List Price(USD): $18.95 |
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Title: Become A Recognized Authority In Your Field - In 60 Days Or Less by Robert W. Bly ISBN: 002864283X Publisher: Alpha Books Pub. Date: 15 December, 2001 List Price(USD): $18.95 |
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Title: The Copywriter's Handbook : A Step-By-Step Guide To Writing That Sells. Updated Edition by Robert W. Bly ISBN: 0805011943 Publisher: Henry Holt & Company, Inc. Pub. Date: 15 March, 1990 List Price(USD): $16.00 |
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Title: The Ultimate Sales Letter: Boost Your Sales With Powerful Sales Letters, Based on Madison Avenue Techniques by Dan S. Kennedy, Daniel Kennedy ISBN: 1580622577 Publisher: Adams Media Corporation Pub. Date: October, 2000 List Price(USD): $10.95 |
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Title: 1001 Ways to Market Your Services : For People Who Hate to Sell by Rick Crandall ISBN: 0809231581 Publisher: McGraw-Hill Trade Pub. Date: 01 May, 1998 List Price(USD): $17.95 |
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