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Marketing in a Multicultural World: Ethnicity, Nationalism, and Cultural Identity

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Title: Marketing in a Multicultural World: Ethnicity, Nationalism, and Cultural Identity
by Janeen Arnold Costa, Gary J. Bamossy
ISBN: 0-8039-5328-3
Publisher: Sage Publications
Pub. Date: 01 April, 1995
Format: Paperback
Volumes: 1
List Price(USD): $51.95

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