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Title: Survey Questions : Handcrafting the Standardized Questionnaire by Jean M. Converse, Stanley Presser ISBN: 0-8039-2743-6 Publisher: Sage Publications Pub. Date: 01 September, 1986 Format: Paperback Volumes: 1 List Price(USD): $15.95 |
Average Customer Rating: 5 (1 review)
Rating: 5
Summary: To mix two opposing concept handcrafting and standardizing
Comment: As an ass. specialist who started to work in a Marketing Research Agency, I was looking for a help in a subject which seems most difficult to me. It is to know how to prepare questions in a survey. So this book seems to help to solve my problem by giving speed my learning process.
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Title: Improving Survey Questions : Design and Evaluation by Jr Floyd J. Fowler ISBN: 0803945833 Publisher: Sage Publications Pub. Date: 21 July, 1995 List Price(USD): $34.95 |
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Title: Designing and Conducting Survey Research : A Comprehensive Guide by Louis M. Rea, Richard A. Parker ISBN: 078790810X Publisher: Jossey-Bass Pub. Date: 20 June, 1997 List Price(USD): $45.00 |
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Title: How to Conduct Your Own Survey by Priscilla Salant, Don A. Dillman ISBN: 0471012734 Publisher: John Wiley & Sons Pub. Date: 27 October, 1994 List Price(USD): $24.95 |
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Title: Survey Research Methods by Jr Floyd J. Fowler ISBN: 0761921915 Publisher: Sage Publications Pub. Date: 24 August, 2001 List Price(USD): $36.95 |
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Title: The Psychology of Survey Response by Roger Tourangeau, Lance J. Rips, Kenneth Rasinski ISBN: 0521576296 Publisher: Cambridge University Press Pub. Date: 13 March, 2000 List Price(USD): $29.00 |
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