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Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms

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Title: Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms
by Art, Ph.D. Weinstein
ISBN: 0-7890-2156-0
Publisher: Haworth Press
Pub. Date: 01 May, 2004
Format: Hardcover
Volumes: 1
List Price(USD): $59.95

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