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Breakthrough Thinking for Nonprofit Organizations : Creative Strategies for Extraordinary Results

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Title: Breakthrough Thinking for Nonprofit Organizations : Creative Strategies for Extraordinary Results
by Bernard Ross, Clare Segal
ISBN: 0-7879-5569-8
Publisher: Jossey-Bass
Pub. Date: 15 August, 2002
Format: Hardcover
Volumes: 1
List Price(USD): $30.00
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Average Customer Rating: 5 (6 reviews)

Customer Reviews

Rating: 5
Summary: This Imaginative book will change your human toolkit!
Comment: Imagine your fundraising abilities as a human toolkit: thoughts, beliefs, skills, experience, creativity, and intelligences. Now imagine that someone offered you a foolproof book to completely enhance your toolkit and revolutionize your thinking by combining the use of your tools in new and unexpected ways to expand your creativity and its results exponentially. Would you buy it for $...?

Bernard Ross and Clare Segal, co-directors of THE MANAGEMENT CENTRE (=MC) in the United Kingdom, offer just such an enhancement in Breakthrough Thinking for Nonprofit Organizations: Creative Strategies for Extraordinary Results (Jossey-Bass: San Francisco, 2002) with their commitment 'to inspire managers and board member managers in non-governmental organizations (NGOs) to believe they can achieve extraordinary results, and to give practical strategies and techniques for achieving such results.'

Leonardo da Vinci wrote: 'Small rooms discipline the mind. Large rooms distract it.' Drawing upon their extensive experience in working with nonprofits in the United States, Canada, Europe, Africa, and South America, Ross and Segal animate their strategies with persuasive examples that not only articulate the process of 're-tooling' outmoded ways of thinking, they also provide working examples of how different organizations have applied these techniques in order to achieve astonishing results. The discipline they teach is the 'small room' eurekas of breakthrough thinking by making learning more creative, more collaborative, and more fun.

Is breakthrough thinking magic? Is it only for gifted individuals? Ross and Segal don't think so: 'The lesson from our experience is that many breakthroughs'even if they are apparently from out in left field'are often the result of simple hard work and simple rules applied consistently and methodically'you need to create a culture and business structure that strongly reinforces innovation as well as creativity.'

This joy of this book is that it outlines in clear, applicable language how different people are creative in different ways, how to stimulate personal and organizational creativity by simply challenging habits, attitudes, environments and work roles, and why innovation plays a crucial role in turning creative thinking into long-term organizational results. Refreshingly, Ross and Segal's practical strategies are easy to understand, enjoyable to read, and actually do work once you give them a try:

· Second Wave Thinking anticipates organizational decay by restructuring resources in advance of predictable future change and the inevitable decline in results

· Kaizen and Horshin Planning helps you to differentiate between programs that will benefit from incremental growth and programs that will support sudden, exponential growth to create new heights of sustainable development

·Mind Tiles allow you to create a radically new concept simply by building on the combination of two existing concepts

· Gardner's Seven Intelligences conceptualizes individual strengths and weaknesses as being related to physical/kinetic, logical/mathematical, spatial/visual, linguistic, creative/musical, emotional/interpersonal and intrapersonal intelligences

· The Learning Cycle relates how individuals and organizations go through a common process of reflection, theorizing, planning, and action before change is possible and how each of these different learning styles needs to change in order to accomplish its own breakthrough

· Creative Mindmapping organically links strategies or issues through creative planning that helps isolate new ideas and opportunities for growth

· The Matrix Analysis helps position your organization against key competitors to assess its direction and the potential fate of its programs

· The Ladder of Implication demonstrates how the same information can be interpreted by different mind-sets to reach different conclusions and strategies

· Reframing is a simple and useful technique for taking a negative mind-sets and restructuring their positive attributes and potential

· The Five C's teaches you how to deal with champions, chasers, converts, challengers, and changephobics in the workplace when your organization undergoes transformational change

Not all of these ideas are new and not all of them will apply to any one individual or organization. But if reading this book gives you one breakthrough technique that leads you to that one amazing idea that transforms your job, your organization, or even your life, then your investment will prove immeasurable.

Throughout their presentation, Ross and Segal talk candidly about both their successes and failures. In fact, they differentiate between failing because of poor ideas and failing because of poor performance. They give a number of constructive tips on how to communicate openly within organizations in ways that allows individuals the freedom to disagree without causing personal recrimination.

My favorite tips are their suggestions to hold 'sacred cow barbecues,' during which participants are encouraged to articulate the 'unthinkable thoughts' about an organization's most cherished beliefs which can then be either 'saved or cooked,' and invoking 'champagne rules' for private group discussions on difficult topics so that anyone can feel free to say what they think, personal attacks are discouraged, and nothing is repeated or recorded outside the group's discussion except by agreement.

Nonprofit organizations face the constant challenge of accelerating rates of change, demand for new services, and competition for scarce donor resources. The key for any organization in meeting these challenges it to answer the following questions:

· Do we know what our organization's mission is and where it needs to go in the future?
· Do our programs and our practices measure up to the needs we serve and the resources we expend?
· Are we, both individually and organizationally, as creative and cooperative as we need to be in order to ensure that our planning can achieve breakthrough results?

Only a poor workman blames his tools. In an age of accelerating change and increasing competition for scare resources, true breakthrough results can only be achieved if we look inwardly at our skills and outwardly at our organizations in new and creative ways. You don't have to be an expert to achieve transformational results: you only have to aim higher, think better, and work smarter.

If you are comfortable with your human toolkit, you can write your own book. If not, buy this one.

Rating: 5
Summary: This imaginative book will change your human toolkit!
Comment: Imagine your fundraising abilities as a human toolkit: thoughts, beliefs, skills, experience, creativity, and intelligences. Now imagine that someone offered you a foolproof book to completely enhance your toolkit and revolutionize your thinking by combining the use of your tools in new and unexpected ways to expand your creativity and its results exponentially. Would you buy it for $28.00?

Bernard Ross and Clare Segal, co-directors of THE MANAGEMENT CENTRE (=MC) in the United Kingdom, offer just such an enhancement in Breakthrough Thinking for Nonprofit Organizations: Creative Strategies for Extraordinary Results (Jossey-Bass: San Francisco, 2002) with their commitment "to inspire managers and board member managers in non-governmental organizations (NGOs) to believe they can achieve extraordinary results, and to give practical strategies and techniques for achieving such results."

Leonardo da Vinci wrote: "Small rooms discipline the mind. Large rooms distract it." Drawing upon their extensive experience in working with nonprofits in the United States, Canada, Europe, Africa, and South America, Ross and Segal animate their strategies with persuasive examples that not only articulate the process of "re-tooling" outmoded ways of thinking, they also provide working examples of how different organizations have applied these techniques in order to achieve astonishing results. The discipline they teach is the "small room" eurekas of breakthrough thinking by making learning more creative, more collaborative, and more fun.

Is breakthrough thinking magic? Is it only for gifted individuals? Ross and Segal don't think so: "The lesson from our experience is that many breakthroughs-even if they are apparently from out in left field-are often the result of simple hard work and simple rules applied consistently and methodically...you need to create a culture and business structure that strongly reinforces innovation as well as creativity."

This joy of this book is that it outlines in clear, applicable language how different people are creative in different ways, how to stimulate personal and organizational creativity by simply challenging habits, attitudes, environments and work roles, and why innovation plays a crucial role in turning creative thinking into long-term organizational results. Refreshingly, Ross and Segal's practical strategies are easy to understand, enjoyable to read, and actually do work once you give them a try:

·Second Wave Thinking anticipates organizational decay by restructuring resources in advance of predictable future change and the inevitable decline in results

·Kaizen and Horshin Planning helps you to differentiate between programs that will benefit from incremental growth and programs that will support sudden, exponential growth to create new heights of sustainable development

· Mind Tiles allow you to create a radically new concept simply by building on the combination of two existing concepts

· Gardner's Seven Intelligences conceptualizes individual strengths and weaknesses as being related to physical/kinetic, logical/mathematical, spatial/visual, linguistic, creative/musical, emotional/interpersonal and intrapersonal intelligences

· The Learning Cycle relates how individuals and organizations go through a common process of reflection, theorizing, planning, and action before change is possible and how each of these different learning styles needs to change in order to accomplish its own breakthrough

· Creative Mindmapping organically links strategies or issues through creative planning that helps isolate new ideas and opportunities for growth

· The Matrix Analysis helps position your organization against key competitors to assess its direction and the potential fate of its programs

· The Ladder of Implication demonstrates how the same information can be interpreted by different mind-sets to reach different conclusions and strategies

· Reframing is a simple and useful technique for taking a negative mind-sets and restructuring their positive attributes and potential

· The Five C's teaches you how to deal with champions, chasers, converts, challengers, and changephobics in the workplace when your organization undergoes transformational change

Not all of these ideas are new and not all of them will apply to any one individual or organization. But if reading this book gives you one breakthrough technique that leads you to that one amazing idea that transforms your job, your organization, or even your life, then your investment will prove immeasurable.

Throughout their presentation, Ross and Segal talk candidly about both their successes and failures. In fact, they differentiate between failing because of poor ideas and failing because of poor performance. They give a number of constructive tips on how to communicate openly within organizations in ways that allows individuals the freedom to disagree without causing personal recrimination.

My favorite tips are their suggestions to hold "sacred cow barbecues," during which participants are encouraged to articulate the "unthinkable thoughts" about an organization's most cherished beliefs which can then be either "saved or cooked," and invoking "champagne rules" for private group discussions on difficult topics so that anyone can feel free to say what they think, personal attacks are discouraged, and nothing is repeated or recorded outside the group's discussion except by agreement.

Nonprofit organizations face the constant challenge of accelerating rates of change, demand for new services, and competition for scarce donor resources. The key for any organization in meeting these challenges it to answer the following questions:

· Do we know what our organization's mission is and where it needs to go in the future?
· Do our programs and our practices measure up to the needs we serve and the resources we expend?
· Are we, both individually and organizationally, as creative and cooperative as we need to be in order to ensure that our planning can achieve breakthrough results?

Only a poor workman blames his tools. In an age of accelerating change and increasing competition for scare resources, true breakthrough results can only be achieved if we look inwardly at our skills and outwardly at our organizations in new and creative ways. You don't have to be an expert to achieve transformational results: you only have to aim higher, think better, and work smarter.

If you are comfortable with your human toolkit, you can write your own book. If not, buy this one.

Rating: 5
Summary: GOOD GLOBAL PERSPECTIVE
Comment: Refreshing perpective about the non profit world. A truly global book. I enjoyed very much!

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