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Title: Spooked: Espionage in Corporate America by Adam L. Penenberg, Marc Barry ISBN: 0-7382-0593-1 Publisher: Perseus Publishing Pub. Date: December, 2001 Format: Paperback Volumes: 1 List Price(USD): $16.00 |
Average Customer Rating: 2.45 (20 reviews)
Rating: 3
Summary: Decent Expose, surprising level of insider openness
Comment: Barry is rather an oddball for a usually very button downed profession. He comes off as a field ops guy, not an HQ analyst like Herring. Field guys, in certain roles, can be pretty flamboyant since the sort of people they hang out with quite often are. Criminals are often sociopathic and particularly in the drug investigations that Barry used to do, flamboyant doesn't begin to describe some of those guys. They get downright bizzare.
Probably Barry's drug-bust type background, and profile as a risk addicted field ops guy is why he's so willing to lay it on the line about what's really going on out there. Comes across a bit like Robert Baer, the CIA guy who has been writing those books on the middle east. It's a classic schism between the guys in the home office and the guys risking their lives out in the field. The guys risking their necks tend to get a "f*** you" attitude pretty fast toward HQ.
Book is worth reading, if a bit boring in it's detail at times. Reads like an article series that didn't get published.
Some reviewers have said this book is a slander suit waiting to happen. Naah. First of all, it's printed, so it's libel. Second, I'll bet good money that Barry could trot out enough evidence in court to convince a jury he was telling the truth. So nobody is going to sue. Guys like Herring and the management of SCIP know better. Barry would cut them to ribbons, and then counter sue and set himself up for life.
Besides, it's much more effective in the long run to freeze the guy out of his profession, quietly. Or just ignore it completely, because it doesn't matter.
Rating: 2
Summary: Interesting to read, but not a 'must have'
Comment: Penenberg, a writer for Time and Forbes, and Barry, the head of his own intelligence company, have written an easy-to-read, but yet disjointed book on the use of intelligence gathering techniques in modern business. The book provides ample evidence that intelligence collection on business rivals is alive and well but does not offer any solutions as to how to prevent these techniques from being used against one's own organization. Readers who want a better sense of how 'social engineering' works are better served by reading Kevin Mitnick's "The Art of Deception."
Professional competitive intelligence professionals, especially those that are members of SCIP (the Society of Competitive Intelligence Professionals), will learn nothing new here except to be aware of now NOT to collect intelligence. Computer hacking, information brokering and pretext are techniques that are used by companies with the "do whatever it takes to get the information" philosophy.
Readers that want more detail and insight on the Avery Dennison/Four Pillars case are better served by reading "Sticky Fingers."
Mark Robinson
The author of "Beyond Competitive Intelligence: The Practice of Counterintelligence and Trade Secrets Protection."
Rating: 4
Summary: Reveals Corporate Methods for Information Gathering
Comment: Information gathering is a serious tool used extensively in the corporate world. Penenberg and Barry reveal techniques commonly used to ferret out information regarding corporate adversaries, be they other corporations or individuals.
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Title: The Art of Deception: Controlling the Human Element of Security by Kevin D. Mitnick, William L. Simon, Steve Wozniak ISBN: 0471237124 Publisher: John Wiley & Sons Pub. Date: 04 October, 2002 List Price(USD): $27.50 |
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Title: War by Other Means: Economic Espionage in America by John J. Fialka ISBN: 0393318214 Publisher: W.W. Norton & Company Pub. Date: 01 March, 1999 List Price(USD): $15.00 |
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Title: The Art of the Steal : How to Protect Yourself and Your Business from Fraud, America's #1 Crime by Frank W. Abagnale ISBN: 0767906845 Publisher: Broadway Pub. Date: 12 November, 2002 List Price(USD): $14.00 |
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Title: Sticky Fingers: Managing the Global Risk of Economic Espionage by Steven Fink ISBN: 0793148278 Publisher: Dearborn Trade Publishing Pub. Date: 15 January, 2002 List Price(USD): $26.00 |
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Title: CIA, Inc: Espionage & the Craft of Business Intelligence by F. W., Jr. Rustmann ISBN: 1574883887 Publisher: Brasseys, Inc. Pub. Date: 25 February, 2002 List Price(USD): $27.50 |
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