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Title: Cases in Canadian Marketing by Nicolas G. Papadopoulos ISBN: 0-471-79674-3 Publisher: Horizon Pubs & Distributors Inc Pub. Date: December, 1988 Format: Paperback Volumes: 1 List Price(USD): $15.95

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Average Customer Rating: 5 (1 review)

Rating: 5
Summary: Papadopoulos is a genius
Comment: Hi, I had Nick as a teacher for international marketing and he is a super genius. If he applied his vast knowledge of marketing he'd be a multimillionaire, but instead he helps students achieve their potential.

I haven't read this, but I expect it's clear to read, easily understandable, and provides good real world examples, like his typical lecture style.