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Creating and Capturing Value Perspectives and Cases on Electronic Commerce

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Title: Creating and Capturing Value Perspectives and Cases on Electronic Commerce
by Garth Saloner, A. Michael Spence
ISBN: 0-471-41015-2
Publisher: Wiley Text Books
Pub. Date: 19 October, 2001
Format: Hardcover
Volumes: 1
List Price(USD): $91.95
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Average Customer Rating: 5 (1 review)

Customer Reviews

Rating: 5
Summary: Excellent Overview of Electronic Commerce
Comment: A very nice introduction to the economics of electronic commerce with a good overview of its technological antecedents. Most of the book is devoted to more than twenty Stanford Business School case studies covering such companies as SAP, Siebel, eBay, Cisco, Webvan, and so on. Well-written and easy to read. Well worth the purchase!

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