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Whose Broad Stripes and Bright Stars: The Trivial Pursuit of the Presidency, 1988

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Title: Whose Broad Stripes and Bright Stars: The Trivial Pursuit of the Presidency, 1988
by Jack W. Germond, Jules Witcover
ISBN: 0-446-51424-1
Publisher: Warner Books
Pub. Date: 01 July, 1989
Format: Hardcover
Volumes: 1
List Price(USD): $22.95
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Average Customer Rating: 4.33 (3 reviews)

Customer Reviews

Rating: 3
Summary: Well, They Got Half Of The Facts Right....
Comment: This is actually my favorite in the series of political books by Germond/Witcover (henceforth, G/W). I will praise it and then criticize it.

It is worthy of praise for its excellent coverage of the immolation of Gary Hart and Joe Biden. It also does an outstanding job giving the history of Republican and Democratic parties in elections since 1960.

The weakness comes from the obvious liberal bias that Germond has. They get angry with George Bush and the campaign he ran - although when they get back around to covering the 1992 election, they don't mention the dirt that Bill Clinton threw without any network complaints.

They book also demonstrates that the liberal elite just don't get it. In the final analysis, there's a complaint about the GOP hanging Vietnam around the necks of Democrats as being "unpatriotic," and imply Bush merely continued that. But Bush actually succeeded in playing the kind of superficial game that Democrats usually play at the polls - and their only anger is because he won.

For example, it is common for the Democratic Party to say that the GOP will "cut" Social Security. I have debates on tape going back to 1960, and this argument has been made by every Democrat since 1976 (at least). But they know full well this is mere demagoguery. In fact, G/W do not bring out enough the fact that Dukakis was demagoguing that very issue - or the fact that he said he was a "card carrying member of the ACLU" in the primary but considered it "negative campaigning" when Bush hung the ACLU around his neck. The only problem the journalists have is NOT with the superficiality of elections, but the fact their chosen guy got beat.

However, if one looks past the usual liberal jargon, it does read very well. They also have an excellent chapter on the Michigan caucus (GOP side) that Pat Robertson exploited. Their hatred for Robertson is evident in the book, too.

Rating: 5
Summary: Great Critical Analysis of a Tragic Campaign
Comment: Seasoned Washington professionals Jack Germond and Jules Witcover take the proper critical approach to a presidential campaign that in many ways represented a tragic slap in the face of democracy. Voters were so turned off that participation plummeted to 49%. This was the campaign where Willie Horton and the Pledge of Allegiance dominated. The book's subtitle of "The Trivial Pursuit of the Presidency" was accordingly apt.

When the media-orchestrated campaign of Roger Ailes, known as "the mudmeister," along with cohort Lee Atwater, who had been trained by none other than Richard Nixon, reached fever pitch, and a "news event" consisted of Republican nominee, Vice-President George H.W. Bush, visiting a flag factory, Dan Rather and his CBS news cohorts refused to cover the event. CBS explained to the Republicans that if they wanted serious coverage then the campaign needed to get serious and talk about substantive policy matters rather than hide behind the flag and expect to receive prime time attention. Voters in other states envied the Nevada prerogative of voters, which permitted the alternative of the truly turned off, a vote for "None of the above," which turned out to be a popular category.

Germond and Witcover present a detailed account of a campaign where glossy imagery and mud slinging obscured the real issues, beginning with rising American debt, which would continue to burgeon after Bush's victory over Democratic nominee Michael Dukakis. A highlight of the Republican's campaign was his promise at his party's New Orleans convention of, "Read my lips! No new taxes!" This was an irresponsible promise in view of the pervasive reality that economic circumstances vary and policies need to reflect those current circumstances.

Rating: 5
Summary: Teddy White-Style Fun
Comment: Fellow political junkies think I'm crazy for considering 1988 such an entertaining election, and they have a point: '92 featured the Perot boomlet and the eventual winner running third in the polls in summer; '96 had Buchanan's shocking New Hampshire win and Clinton's strange comeback; and 2000, was, well, 2000. Maybe it's just that '88 was the first campaign I followed. But it was a dirty, sleazy fight, with two unappealing nominees. Both campaigns were riddled with mistakes -- Bush's choice of Quayle, then-frontrunner Dukakis refusing to campaign during August. Most interesting is the desperation inside the Democratic Party as they see their best shot in years collapse before their eyes. This is just a good, solid campaign book in the tradition of the old Making Of The President series.

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