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Title: Internal Marketing: Directions for Management by Richard J. Varey, Barbara R. Lewis ISBN: 0-415-21318-5 Publisher: Routledge Pub. Date: 15 January, 2000 Format: Paperback Volumes: 1 List Price(USD): $45.95 |
Average Customer Rating: 1 (1 review)
Rating: 1
Summary: Misleading
Comment: I was very disappointed in this book. The information I read on the back cover was not what was actually presented in the book. Do not waste your money.
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Title: Internal Marketing by Pervaiz K. Ahmed, Mohammed Rafiq ISBN: 0750648384 Publisher: Butterworth-Heinemann Pub. Date: 15 June, 2002 List Price(USD): $29.99 |
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Title: Creating A Company for Customers: How to Build and Lead a Market Driven Organization by Malcolm McDonald, Martin Christopher, Simon Knox, Adrian Payne, Jane Simms ISBN: 0273642499 Publisher: Financial Times Prentice Hall Pub. Date: April, 2001 List Price(USD): $37.00 |
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Title: Inside-Out Marketing: How to Create an Internal Marketing Strategy by Michael Dunmore ISBN: 0749436638 Publisher: Kogan Page Ltd Pub. Date: July, 2003 List Price(USD): $37.50 |
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Title: Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition) by Gary L. Lilien, Arvind Rangaswamy ISBN: 0130355496 Publisher: Prentice Hall Pub. Date: 08 January, 2002 List Price(USD): $124.00 |
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Title: The Elements of Speechwriting and Public Speaking by Jeff Scott Cook ISBN: 0028614526 Publisher: Longman Pub. Date: 01 October, 1996 List Price(USD): $10.95 |
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