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Internal Marketing: Directions for Management

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Title: Internal Marketing: Directions for Management
by Richard J. Varey, Barbara R. Lewis
ISBN: 0-415-21318-5
Publisher: Routledge
Pub. Date: 15 January, 2000
Format: Paperback
Volumes: 1
List Price(USD): $45.95
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Average Customer Rating: 1 (1 review)

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Rating: 1
Summary: Misleading
Comment: I was very disappointed in this book. The information I read on the back cover was not what was actually presented in the book. Do not waste your money.

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