AnyBook4Less.com - ISBN: 0324072694 - Marketing: Creating and Keeping Customers in an E-Commerce World by William G. Zikmund

AnyBook4Less.com

Find the Best Price on the Web
Order from a Major Online Bookstore

Home | Store List | FAQ | Contact Us |

Ultimate Book Price Comparison Engine
Save Your Time And Money

Marketing: Creating and Keeping Customers in an E-Commerce World

Please fill out form in order to compare prices

Title: Marketing: Creating and Keeping Customers in an E-Commerce World
by William G. Zikmund, Michael D'Amico
ISBN: 0-324-07269-4
Publisher: South-Western College Pub
Pub. Date: 28 July, 2000
Format: Hardcover
Volumes: 1
List Price(USD): $122.95

Your Country
Currency
Delivery
Include Used Books
Are you a club member of: Barnes and Noble Books A Million Chapters.Indigo.ca

Average Customer Rating: 3 (1 review)

Customer Reviews

Rating: 3
Summary: updated to include the internet
Comment: This book is little changed since edition 5. There were some minor updates to case example to correct "dated" material. There are now references to internet marketing and drug marketing. This book is not worth the addtional cost over edition 5. The CDROM is a nice touch for those who like a multimedia experience.

Similar Books:

	Title: Small Business Management: An Entrepreneurial Emphasis with CD-ROM by Carlos W. Moore, J. William Petty, Justin Gooderl Longenecker, William J., II Petty ISBN: 032406554X Publisher: South-Western College Pub Pub. Date: 07 March, 2002 List Price(USD): $105.95
	Title: Foundations of Financial Management, 10th Edition: Self-Study Software CD-ROM + Powerweb + FREE SG by Stanley B. Block, Geoffrey A. Hirt ISBN: 0072837365 Publisher: McGraw-Hill/Irwin Pub. Date: 08 May, 2002 List Price(USD): $131.70
	Title: Statistical Techniques in Business and Economics with CD-Rom by Douglas A. Lind, William G. Marchal, Robert D. Mason ISBN: 007248389X Publisher: McGraw-Hill/Irwin Pub. Date: 02 October, 2001 List Price(USD): $126.05
	Title: Operations Management with POM Software CD-ROM by Norman Gaither, Greg Frazier, Gregory Frazier ISBN: 0324066856 Publisher: South-Western College Pub Pub. Date: 09 July, 2001 List Price(USD): $124.95
	Title: Business Communication by A. C. Krizan, Patricia Merrier, Carol Larson Jones, Jules Harcourt ISBN: 032403718X Publisher: South-Western College Pub Pub. Date: 22 February, 2001 List Price(USD): $99.95

Thank you for visiting www.AnyBook4Less.com and enjoy your savings!