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Marketing Research in a Marketing Environment (The Irwin Series in Marketing)

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Title: Marketing Research in a Marketing Environment (The Irwin Series in Marketing)
by William R. Dillon, Thomas J. Madden, Neil H. Firtle
ISBN: 0-256-10517-0
Publisher: McGraw-Hill/Irwin
Pub. Date: February, 1995
Format: Hardcover
Volumes: 1
List Price(USD): $72.50

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