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Readings and Cases in Basic Marketing (Irwin Series in Marketing)

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Title: Readings and Cases in Basic Marketing (Irwin Series in Marketing)
by Andrew a Brogowicz, E. Jerome McCarthy, John F. Grashof
ISBN: 0-256-05795-8
Publisher: Richard d Irwin
Pub. Date: April, 1987
Format: Paperback
Volumes: 1
List Price(USD): $17.95
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