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Title: The Marketing Power of Emotion by John O'Shaughnessy, Nicholas Jackson O'Shaughnessy ISBN: 0-19-515056-2 Publisher: Oxford Press Pub. Date: December, 2002 Format: Hardcover Volumes: 1 List Price(USD): $35.00 |
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Title: Conquering Consumerspace: Marketing Strategies for a Branded World by Michael R. Solomon ISBN: 0814407412 Publisher: AMACOM Pub. Date: May, 2003 List Price(USD): $25.00 |
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Title: How Customers Think: Essential Insights into the Mind of the Market by Gerald Zaltman ISBN: 1578518261 Publisher: Harvard Business School Press Pub. Date: 21 February, 2003 List Price(USD): $29.95 |
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Title: Bang! Getting Your Message Heard in A Noisy World by Linda Kaplan Thaler, Robin Koval, Delia Marshall ISBN: 0385508166 Publisher: Currency Pub. Date: 21 October, 2003 List Price(USD): $24.95 |
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Title: Kid Stuff: Marketing Sex and Violence to America's Children by Diane Ravitch, Joseph P. Viteritti, Daine Ravitch ISBN: 0801873274 Publisher: Johns Hopkins Univ Pr Pub. Date: 28 May, 2003 List Price(USD): $29.95 |
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Title: Ageless Marketing : Strategies for Reaching the Hearts and Minds of the New Customer Majority by David B. Wolfe, Robert Snyder ISBN: 0793177553 Publisher: Dearborn Trade Publishing Pub. Date: 01 November, 2003 List Price(USD): $25.00 |
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