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Title: Twentieth Century Design (Oxford History of Art) by Jonathan M. Woodham ISBN: 0-19-284204-8 Publisher: Oxford University Press Pub. Date: April, 1997 Format: Paperback Volumes: 1 List Price(USD): $18.95

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Average Customer Rating: 4 (1 review)

Rating: 4
Summary: "New" design history
Comment: Since Hesketts "Industrial Design" from 1990, this is the best comprehensive introduction to the "new" Design History view on the parallel histories of design developments in this century.

It takes a relatively non-heroic attitude towards celebrated designers and design classics while trying to locate the meaning of design products in mass culture, lifestyles, corporations and consumption spheres instead of the designers "creative mind.

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