AnyBook4Less.com	Find the Best Price on the Web Order from a Major Online Bookstore
Home  |  Store List  |  FAQ  |  Contact Us  |
Ultimate Book Price Comparison Engine Save Your Time And Money Keyword AuthorISBN

Title: Strategic Marketing Problems: Cases and Comments (9th Edition) by Roger A. Kerin, Robert A. Peterson ISBN: 0130276618 Publisher: Prentice Hall Pub. Date: 15 January, 2001 Format: Hardcover Volumes: 1 List Price(USD): $117.33

Your Country USA Canada United Kingdom Currency AutoUSD CAD GBP Delivery Only cheapest delivery All delivery options Include Used Books Are you a club member of: Barnes and Noble Books A Million Chapters.Indigo.ca

Average Customer Rating: 4.5

Rating: 5
Summary: Great and comprehensive
Comment: I am a MBA Candidate with a finance focus who had the pleasure to use this book. Never before had I imagined that marketing could have the amount of numerical focus that this book shows. There's a case for every type of industry and many world-famous companies in this book. What else is missing from an introduction to marketing text?!

Rating: 4
Summary: A good book...
Comment: I'm a MBA student in marketing. This book is good, but just that... good. I'm absolutely certain that somewhere has to be a book about strategic marketing that has a little more information (that's the problem, little theory and plenty of numbers) and not so expensive. Teresa M. Rodríguez

Similar Books:

	Title: Framework for Marketing Management, A by Philip Kotler ISBN: 0130185256 Publisher: Prentice Hall Pub. Date: 19 July, 2000 List Price(USD): $93.35
	Title: Financial Management: Theory and Practice with Student CD-ROM by Eugene F. Brigham, Michael C. Ehrhardt ISBN: 0030329922 Publisher: South-Western College Pub Pub. Date: 03 August, 2001 List Price(USD): $117.95
	Title: Marketing Management by Philip Kotler ISBN: 0130336297 Publisher: Prentice Hall Pub. Date: May, 2002 List Price(USD): $120.00
	Title: Accounting: What the Numbers Mean w/ Student Study Resource: Study Outline/Ready Notes/Solutions to Odd Number Problems&Net Tutor Package by David H. Marshall, Wayne W., Llm, Jd, MS, Mba, Cpa, Cma, Cia McManus, Daniel F., MS, Cpa, Cma Viele ISBN: 0072478543 Publisher: McGraw-Hill/Irwin Pub. Date: 07 August, 2001 List Price(USD): $120.35
	Title: Real Dream Teams: Seven Practices That Enable Ordinary People to Achieve Extraordinary Results As Team Leaders by Bob Fisher, Bo Thomas, Robert Fisher ISBN: 1574440063 Publisher: CRC Press - St. Lucie Press Pub. Date: 26 December, 1996 List Price(USD): $39.95