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Customer Behavior: A Managerial Perspective

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Title: Customer Behavior: A Managerial Perspective
by Jagdesh N. Sheth, Banwari Mittal, Bruce I. Newman
ISBN: 0-03-034336-4
Publisher: South-Western College/West
Pub. Date: 15 January, 2003
Format: Hardcover
Volumes: 1
List Price(USD): $125.95

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