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E-Commerce: A Platform for Integrated Marketing: Case Study on U.S. Retailing

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Title: E-Commerce: A Platform for Integrated Marketing: Case Study on U.S. Retailing
by Inga D. Schmidt, Thomas Doebler, Michael Schenk
ISBN: 3-8258-4661-X
Publisher: Lit Verlag
Pub. Date: August, 2000
Format: Paperback
Volumes: 1
List Price(USD): $24.95

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